Chicago White Sox Stairs
Chicago, Illinois
The Chicago Sports Depot at U.S. Cellular Field is the shopping destination for fans of Chicago’s professional sports teams as well as the region's college teams. They wanted to create a welcoming environment for fans while making an impressive digital branding statement and achieved this by turning the stair risers into a video wall. The stairway installation is the first of its kind in the United States and displays sports-related video content, images and team logos.
